The
Red Line of DMRC, between Rithala and Dilshad Garden, presents one of the
largest audiences for Delhi Metro Advertising. From the point of view of
advertising, it presents a host of high visibility metro stations. OOH
Advertising giants TDI International India P Limited realized this
potential and smartly bought exclusive advertising rights at 18 stations in the
Red Line between Shahdara and Rithala.
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| OOH Advertising, Delhi Metro Advertising Agencies |
Advertising
at these stations provides exclusive visibility to brands. In addition to the titanic
volume of the audience, an association with TDI provides continuous visibility at
18 metro stations at a stretch. Owning rights to these stations is a part of a
well thought out plan of the management at TDI. Huge audiences viewing the ads at
18 consecutive metro stations can do wonders for any brand. This has been
verified by the brands that have enthusiastically associated themselves with TDI.
Brands, especially belonging to the entertainment industry are enthusiastically
signing deals with TDI for Delhi Metro Advertising Campaigns
at the Red Line. Recent campaigns by TDI for RED FM 93.5 and Dhoom 3 met with
hugely successful responses. With campaigns like these, the dream of converting
the metro stations into launch pads for movies and music is shaping up in good
speed. After all what can be a better place to promote a product for mass media
entertainment than before the masses themselves. Moreover, commuters listening
to music or spending time with games and videos are already in the mood for entertainment.
Thus they are in better position for the reception of the promotions of movies,
radio, and TV channels.
Such
newfound enthusiasm by the brands for DMRC Advertising has lifted up the
spirits of the Delhi Metro Advertising
Agencies. Associate with prominent agencies like TDI and let your brand
announce itself from vantage points that command lakhs of viewers every day.
